• American Marketing Association (AMA), INFORMS.
• Vice Chair, AMA Marketing Research Special Interest Group, 1996.
• Co-chair, AMA School of Marketing Research, 1996-1999.
• Ad-hoc Reviewer, Management Science, Journal of Consumer Research, International Journal of Research in Marketing, and other conferences and journals.
• Editorial Board, Quantitative Marketing and Economics, Journal of Marketing Research, Journal of Marketing, Marketing Letters, Marketing Science, Journal of Public Policy and Marketing.
• Associate Editor, Quantitative Marketing and Economics, Journal of Marketing Research, Marketing Science
• Technical Advisory Board, Information Resources, Incorporated.
• Board Member, Word of Mouth Marketing Association.
 |
 |
 |
 |
 |
 |
 |
  |
 |
|